Massage Practice Builder

Living Ethics

The Therapeutic Relationship in the Massage Profession

The therapeutic relationship that occurs between a massage therapist and a massage client is one of the keys to being a successful massage therapist.  The therapeutic relationship is what allows healing to happen for both the massage client and the massage therapist. The therapeutic relationship is talked about by...

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Massage Client Relationships

Understanding massage client relationships will help you in building your massage business just as much as any marketing plan or website.  In learning about client relationships and learning to develop them you will be learning about yourself and your own needs -personal and business needs.  As you become more aware...

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Educating Massage Clients

Educating Massage Clients is one of the best ways to create awareness and acceptance about massage.  The recent Al Gore scandal with a massage therapist in Oregon and the women on “The View” making comments about the situation really shows what massage therapists really need to be doing – educating...

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Massage Cancellation Policies

Massage Cancellation and no show policies are perhaps the most important part of your massage business framework.  They also bring up strong emotions and challenges in doing so.  How you set your cancellation and no show policies will affect the whole profession.  In essence you are teaching people how to treat...

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The Ideal Massage Client

One of the first places to start really is creating a picture of your Ideal Client so that you can know what you need to do to promote yourself.  It will help you in creating your message on your website, your general core message about what you do and it will help you to set boundaries around your business to support...

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