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Recent Posts
- Spending Plans for a massage business
- Goodbye 2011!
- The scoop on massage websites
- The easy way to build a massage business
- Raising your rates for massage
- Simple SEO- here a link, there a link, everywhere a link (link)
- Massage Insurance Billing
- Buying a Smartphone or finding a Massage therapist
- How to use the ABMP website builder
- What do you desire in a Job?
The easy way to build a massage business
The easy way to build a massage business – is there really one? I think so. I have tried many things through the years – sending flyers out throughout the offices nearby, sending newsletters out, sending Christmas cards, doing free chair massage open houses and I can honestly say none of those things really did much for building my practice. The main things that have kept me busy for the last 24 years is being able to bill insurance for massage and having an search engine optimized and content rich website that works to get me clients (more…)
Massage Practice Builder – Four Pillars to a Successful Massage Business
Massage Practice Builder is my version of what it takes to create a successful massage business. It contains four different sections or pillars that are necessary to hold your massage business together and keep it going for many years. It starts with having an effective website – one that is on the first page of results on the search engines when someone searches for “Massage, your city”. It then will also work to get people to click on that listing and get people to call you for the appointment. An effective website is a combination of knowing some (more…)
Building Your Referral Base for Massage Therapists
My second pillar of a successful massage business is all about building a solid network of people who will refer clients to your massage business. The biggest source of getting clients is from people promoting your services to their friends or their own clients. Your personal friends and family members are a great referral base. There are many things that you can do to get your friends and family to refer to you but setting up a follow up system is one of the keys to making it all work. The other way to get referrals is (more…)
Creating Your Massage Business Framework
Creating your business framework for your massage business is the third pillar in my Massage Practice Builder Group. The framework of your business is based on your values and your vision for your career. Creating the framework is an important part of having a solid support system for you to build your business on. It will help you to create a more solid business- one that will hopefully last you for many, many years. Without it, your business will be challenged and your chances for burnout increase significantly. The massage business framework consists of knowing yourself and (more…)
Personal Development for Massage Therapists
The fourth pillar of my Massage Practice Builder program is that of personal development. Because we work with clients so closely in a semi or some state of undress our clients are very vulnerable. We owe it to our clients to be always working on ourselves to be better massage therapists and more conscious overall. This pillar could almost be the first and only section of this website. It is all the things that hold you back from taking the steps you need to be successful. It is all of the fears and unconscious beliefs you have (more…)