Creating your about me page for your massage business website is where you will tell people just that – everything about yourself that is related to you doing business. It is probably the second most visited page on websites. It is like checking the dust jacket of a book to find out who is writing this and what they are like. People want to know if you know what you are doing and if you can handle whatever issue they are having a problem with. Your main goal is to create credibility and build trust with potential clients.
For massage therapists, I think it is challenging to talk about yourselves in a way that also helps to promote you. People want to know about you. Not having an about me page or just having a short few sentences on what massage school you went to leaves people guessing.
Here are some suggestions for your about me page:
- write from your heart
- have a picture of yourself doing massage!
- write about why you went to massage school
- write about what it means for you to be doing massage
- write about why you like doing massage
- write about your own healing experience with massage
- what is your expertise
- talk about what problems you solve with massage
- what direct steps to take to contact you
- have a call to action to contact you or whatever you want people to do
- why you would want people to contact you (ask questions, for appt)
- don’t be afraid to brag or show off – this is about you!
- use it to link to your other best pages or most popular pages
See also:
How to create your massage homepage
Overview of creating massage websites
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