Your domain name (url or the www.yourmassagebusiness.com) is one of the most important parts of your website. It is important that your domain name tells what you do and where you do it or some variation of it.
The most important thing is to think about what keywords (search terms) people would be using right before they found your website. The words that most people use will most likely be some variation of the words massage combined with your city. While most of these domain names might be already taken you can add a small little word or a hyphen between words to get a better domain name.
Some of the most common mistakes people make are using their business name that really does not tell what they do. The reason why you want what you do in your domain name is because it increases your chances of getting found when people are searching for what you do. When people find you on their own they are already more trusting as compared to coming to you from an advertisement or from some other sales method.
Another way to think about domain names is to start thinking about this question:
What solution do you provide?
When people are searching online, they are looking for an answer to whatever issue or problem that they are having. It is usually some form of stress or some type of pain or relief from some disease or symptom. When people find your site when they are searching for those exact things you already have a potential client who was looking for massage! That makes it so much easier as compared to running around looking for people to become your clients.
So your domain name tells people a lot about you. It is the first step in creating trust with potential clients.
What keywords are people using to find you?
What keywords do you want to be found for?
What solution do you provide?
To get more help in choosing the domain name that is best for your massage business, I recommend that you use SBI! to create your website. They will take you through the steps of researching your keywords and help you choose the best ones for your domain name.
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